who we are

ahca is the abbreviated name for Appleby Healthcare Consulting Associates a specialist healthcare consultancy managed by John Appleby.

John is a seasoned business professional with 30 years experience in Country and Category Marketing and General Management in the Consumer and Prescription healthcare industry both in the UK and internationally.

ahca through it’s hand picked associates covers the whole range of healthcare business issues from business strategy, marketing and brand creation through to new product development, product sourcing and divestment. We also work in the regulatory area, distribution partner selection and brand fostering.

ahca has also established close working relationships with a range of reputable companies in the areas of market research, pack design and promotional materials.